The New York Times’ David Carr asks the same question Yahoo’s board and newly-named CEO, Marissa Mayer, are likely asking each other: What is Yahoo? “That straightforward question
has so far baffled the people who run the company,” according to Carr -- adding that Mayer’s tenure will be a “pass/fail test based on answering that single question.” Carr,
for his part, still thinks Yahoo is a media company, which is potentially problematic for Mayer, considering her intense product-focus.