Social video sharing startup Viddy this week announced the availability of its API, which will allow developers to build around the platform and come up with new ways of sharing video. To get
developers’ attention, the company is offering them the chance to win $10,000 in exchange for coming up with the best ideas. For Viddy, The Next Web calls the move a “huge leap towards
becoming a powerhouse.” That’s because, “an important part of cracking the next level of video innovation" is building on a powerful platform.