eBay is reportedly using retailers’ fear of Amazon to its advantage. In fact, “eBay Chief Executive John Donahoe and other executives have been telling retailers that Amazon is their
enemy, while eBay is a friend because, unlike Amazon, it holds no inventory,” Reuters reports. Like your average retailer, Amazon buys products wholesale, stores them in inventory and sells them
to consumers at higher prices. eBay, by contrast, says it just matches buyers and sellers.