Hollywood Chases Young Men Online

Wired, July 29, 2004 , Thursday, July 29, 2004 12 AM
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Hollywood -- always in search of hip, influential people who can get others to go see a film -- is spending an increasing portion of its collective marketing resources online, shifting budgets and attention from traditional media like television and print toward the Web.
Read the whole story at Wired, July 29, 2004 »
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