Storyboard And the Story Of Next-Generation Marketing

Capital New York, Tuesday, December 11, 2012 12:04 PM
  • Comment
  • Recommend
Subscribe to Around the Net In Online Marketing

So, is Storyboard -- Tumblr’s behind-the-scenes look at various users and their personal stories -- journalism or marketing? There’s some debate among industry insiders. Setting the record straight, Joe Pompeo writes in Capital New York: “It certainly is next-generation marketing.” Yes, Tumblr is “creating content that speaks to the value of [its brand].” There you have it.

Read the whole story at Capital New York »

Be the first to comment on "Storyboard And the Story Of Next-Generation Marketing"

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Around the Net In Online Marketing Articles

>> Around the Net In Online Marketing Archives