Google To "Confirm" Mobile Ad Clicks

Web Pro News, Friday, December 14, 2012 11:53 AM
  • Comment
  • Recommend
Subscribe to Around the Net In Online Marketing

Tags

Hoping to give advertisers more confidence in mobile monetization, Google this week debuted a “confirmed clicks” feature for all in-app image and mobile banner ads. An accidental click “ultimately is a bad experience for the user, the publisher, and the advertiser who pays for clicks that may not be valuable,” Allen Huang, product manager of mobile display ads for Google, explained in a blog post.
 

Read the whole story at Web Pro News »

Be the first to comment on "Google To "Confirm" Mobile Ad Clicks"

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Around the Net In Online Marketing Articles

>> Around the Net In Online Marketing Archives