Commentary

Social Media: R&R Partners, Las Vegas Convention & Visitors Authority, Prince Harry - Know the Code

  • by , December 28, 2012

RRVegasAttempting to boost business on a scandal's back is always a risky gambit, but the Las Vegas Convention & Visitors Authority happened upon a rare opportunity when Prince Harry's guests - "shameful profiteers," in the authority's eyes - sold photos of him enjoying his Vegas stay. It had just concluded a "Know the Code" social campaign (what happens here, stays here), so this hastily planned, after-the-fact extension of it reminded everyone of the pitfalls of not following the code.

Next story loading loading..