Social Media: R&R Partners, Las Vegas Convention & Visitors Authority, Prince Harry - Know the Code

RRVegasAttempting to boost business on a scandal's back is always a risky gambit, but the Las Vegas Convention & Visitors Authority happened upon a rare opportunity when Prince Harry's guests - "shameful profiteers," in the authority's eyes - sold photos of him enjoying his Vegas stay. It had just concluded a "Know the Code" social campaign (what happens here, stays here), so this hastily planned, after-the-fact extension of it reminded everyone of the pitfalls of not following the code.

Tags: awards
Recommend (3) Print RSS
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.