When Apple's Success Is Google's Gain

Following the widely celebrated return of Google Maps to the iPhone, The New York Times looks into Google’s broader success filling Apple devices with apps. “Google has become one of the most prolific and popular developers of apps for the iPhone, in effect helping its competitor make more appealing products,” NYT writes. Why work so hard to make a rival’s gadgets more appealing? Quite simply, “There is an enormous market of avid iPhone users [Google] wants to reach.”

Read the whole story at The New York Times » Recommend