• Entrepreneur, Thursday, January 17, 2013 12:18 PM

Search engine optimization (SEO) means more than optimizing Web sites that serve high from queries in search engine results when consumers type in a related term. Companies need to optimize listings on business pages too. AJ Kumar takes us through the process of increasing the visibility of business profiles, especially on LinkedIn. He tells us that searches on LinkedIn are not random. The site uses algorithms to prioritize certain profiles over others, giving the businesses and individuals who have optimized correctly a boost.

Read the whole story at Entrepreneur »