German Newspapers Facing Digital Threat?
Certain technologies, including the Internet, have taken longer to catch on in Germany than elsewhere. Advertising has already declined sharply at German newspapers; perhaps now readers will move on, too. “I would be very surprised if there were no crisis,” said Norbert Bolz, a professor of media science at the Technical University of Berlin. “There is a structural crisis. But I have to say, honestly, how surprised I am by the success of the main media houses in dealing with this.” Analysts say the shutdowns and bankruptcy filings at the end of last year were prompted largely by factors unique to the individual publications and organizations.