SEO: How To RAID Backlink Test
Search Engine Watch, Wednesday, February 6, 2013 2:50 PM
Krista LaRiviere shows marketers how to keep backlink strategies simple. She suggests initiating an optimized content marketing strategy to test each backlink with RAID, which means relevance, authority and influence, and diversity. Testing will provide insight on whether the backlink will have a negative or positive influence on content and the site.
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