Elle Launches Digital Platform
Lagardère Active, owner of the Elle brand, has launched a digital platform to promote the Elle international network across the web, mobile and via social media. The new platform was created in order to link content from the 43 international editions of Elle online, as well as via mobile sites and apps. The platform will also be used to promote Elle's media and events worldwide. The digital platform will encompass Elle's website, mobile page, Facebook page and Twitter account.