- Forbes, Thursday, February 6, 2014 11:35 AM
One study has
suggested that as many as 90% of American small businesses are on social media
today. The accessibility of social media sites is a boon, especially for eCommerce sites. Thanks to advancing social media analytics and market research, businesses can understand which social
networks are driving the most sales. Smart consumer research will go a long way toward directing your social media strategy.
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