Brand's Social Media Data Must Be Actionable

With social media becoming an increasingly attractive prospect for businesses across the country, many of them are taking tentative steps into a world with which they may not be at all familiar. As such, the wealth of data that's on offer with a social media campaign can prove to be a somewhat daunting prospect, which only leaves brands feeling alienated.

Read the whole story at Red Rocket Media » Recommend (1) Print RSS