• Gigaom, Tuesday, July 1, 2014 2:19 PM

From Tuesday, Europeans traveling around the union will pay a lot less for mobile data, voice and SMS. The most drastic cut will be for data, with the retail price cap dropping from 45 euro cents ($0.62) per megabyte to 20 cents ($0.27). This represents the last stage in the grading-down of data roaming premiums within the European Union (there were no retail caps on roaming data before mid-2012, when a 70 cent cap was introduced). It’s far from being the end of the story, though — a major package of telecoms reform that’s almost been signed into law will do away with intra-EU roaming premiums altogether.

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