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The Curious Case of DisneyCollectorBR

  • BuzzFeed, Tuesday, July 22, 2014 12:01 PM
Marketers trying to understand young consumers and their content preferences may consider the case of DisneyCollectorBR -- a top YouTube channel dedicated to the delicate unboxing of toys. Adding a bit of intrigue to the story, no one seems to know who’s behind the channel. “For curious parents, the channel has become a fascinating subject -- with both their kids’ passion for its videos and its creator’s identity something of a mystery,” Buzzfeed reports.
 

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