Around the Net
Scan-to-Buy, Image Recognition Grow
- Mobile Commerce Daily, Friday, November 28, 2014 10 AM
With major retailers such as Amazon, Target and Macy’s offering image recognition within their mobile applications, the technology is likely to become a must-have although more sophisticated scan-to-shop deployments could remain limited. Scan-to-buy options enabling consumers to shop directly from a retailer’s catalogs, print ads and in-store signage are increasingly a standard offering.
