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U.S. Bank Projects Big Beacon Growth

U.S. Bank, working with mobile capture software company Mitek, predicts that banks and financial institutions will see beacon usage take off in 2015, helping deliver more personalized experiences. The commerce institutions believe that more consumers will be gravitating towards mobile imaging in banking and deposits, as those functionalities enable users to take a photo with their mobile device’s camera to participate in a loyalty program or snap a photo of a credit card to automatically populate the information.

Read the whole story at Mobile Commerce Daily »

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