The youth-skewing broadcaster is planning to turn CW Seed, a studio launched a few years ago to develop original Web content, into a full fledged brand. That includes standalone Seed mobile apps
on iOS and Android devices that went live on May 1, and eventually a slew of over-the-top TV apps starting with a Chromecast and Xbox version in the near future and other platforms such as Roku and
Apple TV by the end of this year.Read the whole story at Wall Street Journal »
