Around the Net
Grooming Service Adds Virtual Reality
- Mobile Marketer, Friday, July 17, 2015 10:15 AM
Grooming product subscription service Birchbox Man is delivering a unique augmented reality experience to members to further develop its newer male side of the service.
Birchbox
has released a mobile application in partnership with River Studios to bring a virtual reality experience, that caters to the male demographic. For the month of August, the subscription service will
send out cardboard devices, in which users can insert their mobile devices and experience high-intensity sports from the safety of their home.
