Around the Net
Retailer to Feature Connected Appliances for Shoppers
- The Sydney Morning Herald, Tuesday, August 4, 2015 10:10 AM
Dick Smith is aiming to snare more than 10 per cent of the $1.7 billion small appliances market ahead of a wave of new products that consumers will control through their mobile phones and computers. The retailer, better known for electronics than vacuum cleaners and kettles, has taken a leaf out of the book of rival electronics chain JB Hi-Fi and plans to establish small appliance shop-in-shops under the ConnectedHome brand in about 100 Dick Smith stores over the next five months.
