- Variety, Tuesday, September 1, 2015 10:47 AM
Apple is reportedly flirting with the business of original programming. “Sources indicate the Cupertino, Calif., colossus has held preliminary conversations in recent weeks with executives in
Hollywood to suss out their interest in spearheading efforts to produce entertainment content,” Variety reports. “The unit putting out the feelers reports into Eddy Cue, who is
Apple’s point man on all content-related matters.”
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