Around the Net
Domino's, Amazon Set Up Voice-Recognition Pizza Ordering For Super Bowl
- Mobile Commerce Daily, Thursday, February 4, 2016 2:42 PM
Domino’s is continuing its innovative mobile-ordering streak by integrating Amazon Echo prior to the Super Bowl, an attempt to drum up sales during one of food takeout’s biggest days of the year. The pizza chain is hoping to become a leader in mobile-ordering solutions and create a modern brand image in the eyes of consumers. Its latest launch is expanding its mobile-ordering experiments to Amazon Echo owners, allowing them to place and track orders through voice recognition.
