• by Sara Guaglione , January 4, 2017

Former CEO of Robb Report Stephen Colvin has been tapped to lead Bloomberg Media’s global events business, Bloomberg Live.

Colvin left Robb Report in August. The CEO position at the luxury title has been vacant since then, with the management team running the business, Brian Hermelin, managing partner of Robb Report parent company Rockbridge Growth Equity, told Publishers Daily.

In his new role at Bloomberg, Colvin will be responsible for expanding live event opportunities at the two-year-old division of the company. He will also “identify and expand new monetization strategies” for Bloomberg Live.

"Arguably one of the oldest forms of media, live events is one of the fastest-growing segments of the media industry and are critical to executing a successful, modern multiplatform media strategy,” stated Bloomberg Media CEO Justin B. Smith.

Events, Colvin added, “generate not only great insights and solutions, but also create opportunities for marketers to align their brands alongside meaningful conversations between global leaders, influencers and newsmakers, both at the event and on all the other Bloomberg media platforms.”

Smith told Politico’s Morning Media that sponsorships from live events were up around 30% last year, compared to 2015.

“We expect revenue to grow even more as we define our global events strategy under Stephen,” he said.

Smith and Colvin previously worked together at The Week, over a decade ago.

Colvin has served as president of The Daily Beast and CEO of The Newsweek Daily Beast Company. He also helped launch Dennis Publishing's U.S. division.

Publishers Daily reported yesterday that the 40-year-old Robb Report is now co-owned by Penske Media Corporation and Rockbridge Growth Equity. The joint venture will focus on expanding the brand's digital reach, print subscription and distribution, event business and product suite.