Reel Good Finds
Want to know what everyone else is watching on YouTube? Or AOL, or ESPN? Or perhaps you just want to find that hilarious online video where the museum patron moves the arms of a voodoo doll and Bill Clinton’s arms go up during a speech. Well, now you can, at PureVideo.
A meta search engine specifically for videos, PureVideo organizes user-generated online video content by combining the accuracy of a crawl-based search with the timeliness of a feed-based search. Visitors also get access to more than 35 charts ranking video content into “most popular” categories, such as music, sports, and comedy, and “Top 10s” by channel, including YouTube, AOL, and ESPN.
“We’ve combined ‘I know what I want to find’ with ‘Tell me what I should watch,’” says Greg Morrow, president and cofounder of PureVideo Networks. “It’s adding that serendipitous discovery for when people don’t know what they want.”
More than a million video searchers have found what they’re looking for on PureVideo since parent company PureVideo Networks launched the beta version of its video search site in October. The firm also operates two video sites — comedy site StupidVideos and action sports site GrindTV.
Recent OMMA Magazine Articles
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Agency of the Year: Gold -- Digitas Dec. 28, 4:43 p.m.
With its newsroom approach to real-time brand storytelling, Digitas continues to create campaigns with Page-One punch ...
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Agency of the Year: Bronze, Design -- Digitaria Dec. 5, 4:44 p.m.
By tuning out East Coast chatter and conventional thinking, Digitaria creates digital designs that are as ...
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Agency of the Year: Silver -- AKQA Dec. 5, 4:42 p.m.
The reason this company keeps winning, year after year? It’s taken its magic far beyond traditional ...
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Agency of the Year: Bronze, Mobile -- PHD Dec. 5, 4:41 p.m.
To reach the fast-growing audience of smartphone owners, Omnicom's PHD isn't afraid to pump up the ...
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Agency of the Year: Bronze, Search -- Covario Dec. 5, 4:41 p.m.
San Diego-based Covario’s commitment to clients results in increases in traffic, conversion rates and sales. But ...
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Agency of the Year: Bronze, Media Planning -- mediahub/Mullen Dec. 5, 4:40 p.m.
For its strategic breakthroughs, mediahub/Mullen goes beyond asking what to buy. Instead, it creates an enduring ...
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Agency of the Year: Bronze, Creative -- Wieden + Kennedy Dec. 5, 4:39 p.m.
From making moms the star of the Olympics to its Southern Comfort everyman, Wieden + Kennedy ...
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Ed:Blog Dec. 5, 4:38 p.m.
While choosing OMMA Agency of the Year winners is never easy, making the final cuts this ...
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Agency of the Year: Bronze, Small Agency -- 72andSunny Dec. 5, 4:36 p.m.
With its choregraphed percussion of brilliant ideas and precise execution, 72andSunny gets more attention than agencies ...
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Agency of the Year: Bronze, Social -- Pereira & O'Dell Dec. 5, 4:35 p.m.
Thinking far beyond Facebook and branded content, Pereira & O’Dell knows how to put on a ...
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