Google, Yahoo Favorite Online Brands

WebProNews , Tuesday, August 21, 2007 2 PM
  • Comment
  • Recommend
Subscribe to Around the Net in Search Marketing

Tags

Google and Yahoo are the favorite online brands for consumers, while young adults like MySpace just as much, reports JupiterResearch. The report took into account age, gender, online buying habits, and attitudes toward online marketing and other brands.

The implication is that marketers doing co-branded campaigns or deep sponsorships with these brands should be able to fine-tune them for audience affinities, said David Card, vice president and research director at Jupiter Research.
Read the whole story at WebProNews »

Be the first to comment on "Google, Yahoo Favorite Online Brands "

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Around the Net in Search Marketing Articles

>> Around the Net in Search Marketing Archives