Tips For Combating Duplicate Content Problems

Search Engine Journal , Thursday, August 30, 2007 3:30 PM
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Eric Lander touches on how duplicate content and its negative impact on page ranking and link-building was a hot topic at SES San Jose, and then lists basic steps Webmasters can take to combat it.

When other Web sites hijack text, images, and other material from a publisher -- sometimes stripping the ads, and other times exposing them to click fraud -- the time and energy spent fighting it can mushroom quickly. Lander also posts links for more in-depth duplicate content information.

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