Diversify Your Keyword Research Strategy

Continual keyword research is important, both for refining paid search campaigns and managing a site's organic search ranking. Some search pros use automated software, others use analytics, and others try to gauge what their competitors are ranking for -- but at the 2007 Shop.org Summit. panelists said the best keyword research strategy combines all of the above, and even throws in some offline tactics.
Read the whole story at WebProNews » Recommend (4) Print RSS
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.