Note To Small Businesses: If You Get Indexed, They Will Come

A recent study by Opus Research found that 59% of small business owners do NO online marketing. Clearly video and rich media may be out of their budget range - but not even a lousy PPC campaign or blog? What about search engine optimization?

According to this piece by David Utter, many small and medium businesses don't feel like they have the resources or tools to support an online advertising campaign -- or even just a Web site. And that's the awful conundrum, because if they don't spend a bit to promote their site, then naturally, they can't reap the benefits of increased traffic and visibility.

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