Using Lowercase Filters In Google Analytics

Google Analytics Blog, Thursday, March 20, 2008 5:15 PM
  • Comment
  • Recommend
Subscribe to Around the Net in Search Marketing


Why would someone want to use lowercase filters in Google Analytics? "If duplicate entries of the same page are appearing in your reports, one that contains uppercase letters and one that does not, you probably should set your lowercase filter," says Caitlin Minteer.

The giant's analytics suite sometimes tracks the same page multiple times if users can access it via or your reports. Lowercase filters can help alleviate that problem.

Minteer walks you through the filter set-up process, with the one caveat being that it will only apply to data moving forward--so you'll still have to comb through historical data manually for duplicates.

Read the whole story at Google Analytics Blog »

Be the first to comment on "Using Lowercase Filters In Google Analytics "

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Around the Net in Search Marketing Articles

>> Around the Net in Search Marketing Archives