5 Local Search Tips

Claim your local listings and add location terms to your title page, suggests Mary Bowling with her guide to using local search profitably.

Bowling says you can start by laying claim to your local listings in Google Maps, Yahoo Local, and MSN Live Local. "This will help your customers find you and get correct information about you," she writes. "Almost as important, it will prevent unethical competitors from hacking or hijacking your business listings on these important Web sites."

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