TechCrunch on Tuesday published a lengthy article about AOL's acquisition of Bebo, and how the Time
Warner unit vastly overpaid for the social network and is now considering selling it. Bebo representatives tell
VentureBeat the report is "absolutely ridiculous" because Bebo is a key part of AOL's expansion
strategy.
Even though AOL definitely overpaid for Bebo (the social net cost $850 million), it would be odd for the Web giant to jump ship now, especially when Bebo just launched a new user
interface last month. The new "Social Inbox," which lets users read multiple email accounts and social networking accounts from one place, has been well-received by Bebo users, a company spokesperson
tells VentureBeat, and more product announcements will be forthcoming.
Kara Swisher agrees that AOL "woefully overpaid for (Bebo), especially if you look back from the current dire economic
environment and also now realize that social networking advertising is a little bit harder to get going than promised (a
shock, I know)." But, she adds that numerous Time Warner and AOL sources
deny the company is now for sale, including TW CEO Jeffrey Bewkes himself.
Read the whole story at D: All Things Digital »