Harvey Chipkin
Member since November 2010Contact Harvey- Freelance writer Harvey Chipkin
- 71 Carteret Street
- Bloomfield New Jersey
- 07003 USA
Articles by Harvey All articles by Harvey
- AccessibleGO Aims to Get it Right, Reaching 53M With Disabilities in
Marketing Insider on
02/26/2024
There is a significant awakening happening in accessible travel, with more companies publishing their accessible rooms online. But follow-through is often lacking.
- Marketing The Happy Employee in
Marketing Insider on
01/16/2024
Hilton has made quite a marketing commotion about being named No. 1 World's Best Workplace by Great Place to Work and "Fortune" magazine.
- Marketing Branded Hotel Collections: It's A 'Dance' in
Marketing Insider on
11/27/2023
Hotel collections, or soft brands, have become a significant segment of the lodging industry in the last few years. These are groups of independent hotels that affiliate with major brands.
- Up Your Guest Game With Hotel Technology in
Marketing Insider on
10/17/2023
It may be time to step up technology not only for the sake of efficiency and costs, but as a way to appeal to potential customers.
- DoubleTree Doubles Down On Cookies in
Marketing Insider on
09/18/2023
In a public relations coup in 2022, the brand's chocolate-chip cookie was the first food to be baked in space on the International Space Station.
- Staying In Fashion in
Marketing Insider on
08/22/2023
Although the fashion-hotel connection is longstanding, hospitality companies continue to seek new ways to leverage it.
- Waking Up To Sleep Tourism in
Marketing Insider on
07/18/2023
With the importance of sleep now increasingly recognized for its health value, hotels now aim to help guests achieve a night of refreshing slumber.
- Filling A Meetings Gap Is The Way For San Jose in
Marketing Insider on
06/15/2023
After the pandemic cut off tech meetings, Visit San Jose took a "mosaic" approach to attracting new business, including sports events and state and national associations.
- Missouri Asks: What's Your M-O? in
Marketing Insider on
05/15/2023
A character-driven campaign stars "Mo," as in the state's postal abbreviation, and asks "What's your M-O?" on vacation.
- Marriott Maximizes March Madness in
Marketing Insider on
04/18/2023
Marriott leverages its role as official hotel partner of the NCAA to reach a huge fan audience and drive even more customers to its Marriott Bonvoy loyalty program.
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