- The Greater Good: Industry Must Support Standardization
Marketing Insider, Jeff Hirsch - Monday, November 12, 2018
Open, transparent standards and shared principles of conduct accessible to and agre ...
- Pop Goes The Social: 4 Signs The Social Media Bubble Will Burst
Social Media & Marketing Daily, Jeff Hirsch - Wednesday, April 23, 2014
As the market has become flooded with social media marketing solutions a ...
- Macroeconomics And The Digital Space
Marketing Daily, Jeff Hirsch - Friday, January 31, 2014
Recalling eighth-grade civics may not be the most exciting thing in t ...
- Stop Saying Ad Networks Are Dead Or Dying - Just Stop
Real-Time Daily, Jeff Hirsch - Monday, December 2, 2013
It's time to stop pronouncing the death of the ad network a ...
- In Programmatic, The Pressure Is On Creative To Deliver The Goods
Real-Time Daily, Jeff Hirsch - Tuesday, October 8, 2013
Programmatic advertising has made it easier than ever to get the rig ...
- Online Video: Segmenting The Current Media Darling
Video Insider, Jeff Hirsch - Friday, June 24, 2011
New media trends last about a day and a half in t ...
- How Data is Shaping History
Online Media Daily, Jeff Hirsch - Tuesday, November 24, 2009
Innovation and advances in technology have continuously created circumstances that significantly alt ...
- Vertical Networks: So Close But Yet So Far
Online Media Daily, Jeff Hirsch - Wednesday, May 28, 2008
Following trends in the online space is a lot like watching reali ...
- BT: Beyond the Click Through
Online Media Daily, Jeff Hirsch - Monday, January 14, 2008
As the lowest common denominator, it is clear why CTR has emerg ...
- How To Evaluate A Network Buy
Online Media Daily, Jeff Hirsch - Tuesday, December 19, 2006
Marketers have long recognized the value ad networks can provide, but t ...
- ValueClick: Say Yes To Ad Networks!
Online Media Daily, Jeff Hirsch - Tuesday, February 21, 2006
Why are there ad networks? Anyone know the reason? Apparently Ari Rosenber ...