- So How Do You Optimize People
Show Daily, Joe Mandese - Tuesday, November 2, 2010
Actually, you do it with people – not systems, platforms and algorithm ...
- Optimizing What?
Show Daily, Joe Mandese - Tuesday, November 2, 2010
That's right, what's all this technology and data about after all? That ...
- Why Data Targeting May Be Like Contextual Targeting
Show Daily, Joe Mandese - Tuesday, November 2, 2010
Initiative's Ben Winkler has been chockfull of insights during this morning's agen ...
- Not For Attribution: Initiative's Winkler
Show Daily, Joe Mandese - Tuesday, November 2, 2010
That's right, Initiative Director of Digital Strategy Ben Winkler isn't so ke ...
- Agencies: Want To Pay Higher, Not Lower CPMs
Show Daily, Joe Mandese - Tuesday, November 2, 2010
Seems like the pioneers of the ad network marketplace may have gott ...
- Mark (Papia) Can You Hear Me?
Show Daily, Joe Mandese - Tuesday, November 2, 2010
Well, I heard Mark Papia, former head of performance marketing at F ...
- How Much Would You Bid?
Show Daily, Joe Mandese - Tuesday, November 2, 2010
Advertising.com director of sales strategy Greg Skipper demonstrated is strategic selling skil ...
- The Dog Years (Not Days) Of The Ad Nets Business
Show Daily, Joe Mandese - Tuesday, November 2, 2010
OMMA Ad Nets got off to a perplexing note in New Yo ...
- Rubicon Did Not Acquire Fox's Direct Sales Force
Raw, Joe Mandese - Monday, November 1, 2010
Rubicon Project's Frank Addante just explained that Rubicon's acquisition of Fox Audien ...
- Rubicon 'Acquires' Fox Audience Network
Raw, Joe Mandese - Monday, November 1, 2010
That's what I just heard Rubicon Project founder and CEO Frank Addan ...