- KFC Intros Li'l Bucket Kids' Meals
Marketing Daily, Karlene Lukovitz - Friday, March 29, 2013
The standard meal (suggested retail price of $3.99) includes a Kentucky Grill ...
- CSPI Study Finds Few Healthy Kids Options At Chains
Marketing Daily, Karlene Lukovitz - Thursday, March 28, 2013
CSPI reports that among the top 50 chains, nine (18%) did n ...
- Caribou, Project 7 In 'Earth Month' Social Effort
Marketing Daily, Karlene Lukovitz - Thursday, March 28, 2013
During the month of April, for every new "like" on Caribou's Facebo ...
- Gevalia Takes On Starbucks In National Taste Test
Marketing Daily, Karlene Lukovitz - Wednesday, March 27, 2013
In the latest push in its aggressive marketing campaign, Kraft Foods Group ...
- Milano Cookies Spot Spoofs Dark Secret
Marketing Daily, Karlene Lukovitz - Tuesday, March 26, 2013
The spot can be viewed on YouTube or Milano Cookies' Facebook pa ...
- Campbell App Contest Winner Snags $25K, Contract
Marketing Daily, Karlene Lukovitz - Tuesday, March 26, 2013
Pollinate Inc., a 12-member development team, has been awarded $25,000 in ca ...
- Deals No Longer Driving Restaurant Traffic
Marketing Daily, Karlene Lukovitz - Monday, March 25, 2013
"Deals and special offers definitely influence restaurant visits, and if it weren ...
- Pepsi Redesigns Bottle For First Time Since 1997
Marketing Daily, Karlene Lukovitz - Friday, March 22, 2013
Redesigned 20-ounce and (less widely distributed) 16-ounce plastic bottles of Pepsi, Di ...
- Top 500 Restaurant Chains Show Recovery
Marketing Daily, Karlene Lukovitz - Thursday, March 21, 2013
Technomic president Ron Paul noted that the overall growth rate is encouragin ...
- Coke Crowdsources Jepsen Pop Song
Marketing Daily, Karlene Lukovitz - Thursday, March 21, 2013
As part of its "Perfect Harmony" platform, Coke is partnering with "Americ ...
- Miracle Whip Dipping Sauces In 'Twisted' Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, March 20, 2013
Working with its creative agency of record, Mcgarrybowen, Chicago, Miracle Whip develop ...
- Young Adults, Families With Kids Drive Ethnic Foods
Marketing Daily, Karlene Lukovitz - Tuesday, March 19, 2013
As the palates of Americans, and younger people in particular, become mo ...
- Coca-Cola: No Short-Term Sales Boost From Online Chatter
Marketing Daily, Karlene Lukovitz - Tuesday, March 19, 2013
A Coca-Cola study has found that online buzz or chatter yields ...
- New Organic Valley Campaign Features First TV Spot
Marketing Daily, Karlene Lukovitz - Monday, March 18, 2013
The TV spot, dubbed "Mud Pie," shows the young daughter of ...
- Coke To Receive CLIO's First Brand Icon Award
Marketing Daily, Karlene Lukovitz - Monday, March 18, 2013
The CLIO Awards has announced that The Coca-Cola Company will be t ...
- Subway, Google Top 'Social Currency' Ranking
Marketing Daily, Karlene Lukovitz - Friday, March 15, 2013
"If there is a universal success factor, it is the degree ...
- Lance Brand 'Relaunches' For 100th Anniversary
Marketing Daily, Karlene Lukovitz - Thursday, March 14, 2013
Lance's overall new marketing strategy forgoes traditional media in favor of digital ...
- Survey Highlights Hispanic Cooking, Shopping Trends
Marketing Daily, Karlene Lukovitz - Wednesday, March 13, 2013
Latinas confirmed that they are not only shopping the Hispanic aisle ...
- Minority Groups, Bottlers Team To Fight Soda Battles
Marketing Daily, Karlene Lukovitz - Wednesday, March 13, 2013
Dozens of Hispanic and African-American civil rights groups, health advocacy organizations a ...
- Moe's Southwest Grill In Two Campaign Firsts
Marketing Daily, Karlene Lukovitz - Tuesday, March 12, 2013
The new campaign's goal is reaching consumers who enjoy the fast-casual Mexic ...
- WAT-AAH! Partners With OMG Girlz
Marketing Daily, Karlene Lukovitz - Monday, March 11, 2013
WAT-AAH!, a functional water brand for kids created by a New Yo ...
- V8 V-Fusion + Energy In Daylight Savings Campaign
Marketing Daily, Karlene Lukovitz - Friday, March 8, 2013
No one welcomes losing an hour of sleep when the clock "sprin ...
- Contest Rewards Artistic Uses Of Patron Bottles
Marketing Daily, Karlene Lukovitz - Friday, March 8, 2013
Patrn reports that the contest was inspired by the fact that i ...
- Land O' Lakes Pinterest Promo Helps Fight Hunger
Marketing Daily, Karlene Lukovitz - Thursday, March 7, 2013
In the "Pin a Meal, Give a Meal" campaign, each time ...
- Caribou Launches TV Spot, 3D Billboard, More
Marketing Daily, Karlene Lukovitz - Thursday, March 7, 2013
The 30-second TV spot, which will air in Minneapolis (Caribou's headquarters ci ...
- Pizza Hut To Do Speed Interviews For Digital Jobs
Marketing Daily, Karlene Lukovitz - Wednesday, March 6, 2013
"To get the right candidate for this job -- a position ...
- Kilbeggan Irish Whiskey In First U.S. Marketing Push
Marketing Daily, Karlene Lukovitz - Tuesday, March 5, 2013
Now, the St. Patrick's Day "main event" is here. Starting in mid-Februar ...
- Good Earth Offers Free Workout Videos
Marketing Daily, Karlene Lukovitz - Monday, March 4, 2013
Bizzie Gold is the founder of BUTI Fitness -- routines that combi ...
- Yogurtland Debuts 'Flavor Quest' App, Videos
Marketing Daily, Karlene Lukovitz - Tuesday, March 5, 2013
Self-serve frozen yogurt chain Yogurtland has launched a "Flavor Quest" promotion featuri ...
- Taco Bell Eyes UGC-Based SXSW 'Rockumentary'
Marketing Daily, Karlene Lukovitz - Friday, March 1, 2013
In the latest expansion of its "Feed the Beat" program, Taco Be ...