- Quaker's New-Flavor Contest Offers $250,000 Grand Prize
Marketing Daily, Karlene Lukovitz - Wednesday, December 23, 2015
The entries may be made through a Quaker contest site, Quaker's Facebo ...
- Mount Gay '5 Essentials' Videos Feature Cutting-Edge Creatives
Marketing Daily, Karlene Lukovitz - Tuesday, December 22, 2015
The connection: The brand's old-fashioned cocktail recipe calls for "five essential ingredients ...
- Restaurants Should Continue Revival In 2016
Marketing Daily, Karlene Lukovitz - Monday, December 21, 2015
Restaurants and foodservice venues have recovered from recession losses, with the indust ...
- Mike's Runs Branded Saber Giveaway On Social
Marketing Daily, Karlene Lukovitz - Friday, December 18, 2015
Mike's Hard Lemonade is celebrating the long-awaited (and long-hyped) release of "St ...
- Airheads Candy Gets Crafty On Social
Marketing Daily, Karlene Lukovitz - Friday, December 18, 2015
Showing off DIY crafts of all kinds on social media has beco ...
- GMO Labeling Rider Left Out Of Omnibus Spending Bill
Marketing Daily, Karlene Lukovitz - Wednesday, December 16, 2015
The food industry's Coalition for Safe Affordable Food (CFSAF) failed to g ...
- Jimmy Dean Offers 11-Hour Sausage Yule Log Video
Marketing Daily, Karlene Lukovitz - Tuesday, December 15, 2015
Fans of the endlessly looping footage of a burning holiday yule l ...
- Tony Hale Aims To Help Subway Revive Lunch Breaks
Marketing Daily, Karlene Lukovitz - Monday, December 14, 2015
Tony Hale of "Veep" and "Alvin and the Chipmunks" wrote and sta ...
- Gluten-Free Sales Keep Growing, Despite Growing Skepticism
Marketing Daily, Karlene Lukovitz - Friday, December 11, 2015
The category's sales have soared by 136% since 2013, to reach ...
- Campaigns Drive Texas Roadhouse Perception Gains
Marketing Daily, Karlene Lukovitz - Thursday, December 10, 2015
YouGov points out that the perception bumps followed campaigns that supported loc ...
- Krispy Kreme Video Functions As Scannable Coupon
Marketing Daily, Karlene Lukovitz - Tuesday, December 8, 2015
The campaign targets consumers 25 to 54 who are past purchasers ...
- Oreo Launches #WonderCarols Fan-Inspired Music Videos
Marketing Daily, Karlene Lukovitz - Monday, December 7, 2015
The brand will release each song video on its Facebook, Twitter a ...
- Frito-Lay's Grandma's Cookies Plays Santa's Helper
Marketing Daily, Karlene Lukovitz - Monday, December 7, 2015
In addition to being the official sponsor of the annual family-photo-taking "San ...
- Chipotle's Tighter Sourcing Standards May Reduce Local Produce Use
Marketing Daily, Karlene Lukovitz - Thursday, December 3, 2015
The company is implementing "elevated" protocols for all produce suppliers, mainly ...
- Clorox Among Large Consumer Marketers Tapping Digital-First's Power
Marketing Daily, Karlene Lukovitz - Thursday, December 3, 2015
Among 80 CMOs surveyed, 61% reported that they're not testing creative a ...
- Kind Brand Petitions For Changes In FDA's 'Healthy' Claims Rule
Marketing Daily, Karlene Lukovitz - Tuesday, December 1, 2015
Currently, the FDA states that "healthy" can be used as a cla ...