- Kellogg Opening Millennial-Friendly Cereal Cafe
Marketing Daily, Karlene Lukovitz - Thursday, June 30, 2016
The Times Square restaurant will offer dishes made of Kellogg's cereals a ...
- Absolut Teams With Deadmau5 On VR Game; Sells Collectible Headsets
Marketing Daily, Karlene Lukovitz - Thursday, June 30, 2016
The VR game has several levels. Users visit Deadmau5 in his stud ...
- Hershey's Unveils First Olympics Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, June 28, 2016
"Hello From Home" features an addition to the brand's ambassadors team, U. ...
- Jack Daniels Marks 150 Years With Global Barrel Hunt
Marketing Daily, Karlene Lukovitz - Tuesday, June 28, 2016
The campaign, created with Arnold Worldwide, will have fans searching for 1 ...
- Outside TV, Coors Light Run Social Video Contest Using OTV Amplifier
Marketing Daily, Karlene Lukovitz - Friday, June 24, 2016
Coors Light and Outside Television share a fan base of people passiona ...
- Programmatic TV: Growth Drivers And Potential Threats
Audience Buying Insider, Karlene Lukovitz - Friday, June 24, 2016
Consultant Frank Foster, offers some thoughts on the key factors driving t ...
- KFC Taps George Hamilton For Extra Crispy Campaign
Marketing Daily, Karlene Lukovitz - Thursday, June 23, 2016
While the yung 'uns may not know his backstory, they can't mi ...
- Stella Artois Campaign Features Special Events, Partnerships
Marketing Daily, Karlene Lukovitz - Thursday, June 23, 2016
Over the summer, Stella Artois's airstream fleet will make appearances at maj ...
- Contest Seeks Unique Cheetos Shapes For 'Museum,' Prizes
Marketing Daily, Karlene Lukovitz - Tuesday, June 21, 2016
One video, featuring a guy showing off the Cheetos he has be ...
- Chobani Meze Dips Sweeps Offers Holiday in 'Natural' Home
Marketing Daily, Karlene Lukovitz - Monday, June 20, 2016
Adult (21 and older) fans can enter the sweeps between June ...
- Black Forest Organic Gummy Bears Star In Naughty 'Reality' Video Series
Marketing Daily, Karlene Lukovitz - Friday, June 17, 2016
The digital "reality series" -- 3D CGI videos created by Chicago-based To ...
- New Insights On TV Everywhere, Millennials' OTT Habits
Audience Buying Insider, Karlene Lukovitz - Friday, June 17, 2016
Revealing insights about the evolving television and video ecosystem emerged from resear ...
- AFM Promotes Avocados For Kids' Breakfasts
Marketing Daily, Karlene Lukovitz - Thursday, June 16, 2016
The mainly in-store campaign -- which will run from July 18 throu ...
- Silk Taps Venus Williams, DJ Khaled To Celebrate Plant Power
Marketing Daily, Karlene Lukovitz - Monday, June 13, 2016
The campaign will include a "Path to Plants" digital series starring Ven ...
- Sonic Videos Feature Comedians' Mouths Doing Improv
Marketing Daily, Karlene Lukovitz - Friday, June 10, 2016
It also kicked off with a collaboration with Giphy and VaynerMedia ...
- Juggling Moving Targets
Audience Buying Insider, Karlene Lukovitz - Friday, June 10, 2016
The quest for solutions that integrate and optimize the unsurpassed reach ...
- Soda Consumption Being Surpassed By Bottled Water
Marketing Daily, Karlene Lukovitz - Thursday, June 9, 2016
After declining for years, consumption of carbonated soda is expected to ...
- Orville Redenbacher's Launching 'Ghostbusters' Sweeps
Marketing Daily, Karlene Lukovitz - Wednesday, June 8, 2016
"Popcorn is the #1 snack for movie-watching, and [we are] the ...
- General Mills Woos Gen Y With First New Cereal Brand In 15 Years
Marketing Daily, Karlene Lukovitz - Tuesday, June 7, 2016
According to General Mills, it's one of only a few cereals ...
- Dunkin' Launches Inspirational #KeepOn Campaign
Marketing Daily, Karlene Lukovitz - Monday, June 6, 2016
In the coming months, the hashtag and messaging will also be featur ...
- Ritz Debuting New 'Life's Rich' Creative
Marketing Daily, Karlene Lukovitz - Monday, June 6, 2016
The campaign positions the crackers as an affordable indulgence by showing th ...
- Who's On First? More Perspectives On PTV's Evolving Dynamics
Audience Buying Insider, Karlene Lukovitz - Friday, June 3, 2016
Sometimes it seems that if there's one thing that everyone involved ...
- Bud Light's Latest 'Party' TV Ad Celebrates Gay Marriage
Marketing Daily, Karlene Lukovitz - Thursday, June 2, 2016
The timing was chosen to mark the start of LGBT Pride Mont ...
- Pizza Hut Partners With Pepsi; Pledges More 'Clean' Ingredients Moves
Marketing Daily, Karlene Lukovitz - Wednesday, June 1, 2016
The brand is partnering with Pepsi on a pizza giveaway tied ...