- Twenty Stirring Questions Today
Online Spin, Kendall Allen - Monday, December 20, 2010
This is the time of year for predictions and resolutions. We'll ski ...
- The Slippery Slope Of Vetting Vendors
Online Spin, Kendall Allen - Monday, December 13, 2010
While stepping up to provide market intelligence, strategy and the like, y ...
- Our Industry And The Tom Deierlein Foundation
Online Spin, Kendall Allen - Monday, December 6, 2010
If you are in media and have been honored enough to ...
- The Saturation Factor
Online Spin, Kendall Allen - Monday, November 29, 2010
When it comes to the theme of excess this time of yea ...
- The Good Intentions Of Titles
Online Spin, Kendall Allen - Monday, November 22, 2010
It occurred to me recently that our industry has a particular tenden ...
- Grande Dame Data Gives AOL A Second Chance
Online Spin, Kendall Allen - Monday, November 15, 2010
As we often do, I spent a little time this past we ...
- Shame On Me: My IPhone's Made Of Glass
Online Spin, Kendall Allen - Monday, November 8, 2010
Like many people -- and for mostly good reasons -- I ha ...
- So Say the Audience Sellers
Online Spin, Kendall Allen - Monday, November 1, 2010
We've been talking about buying audiences -- rather than buying clicks ...
- Wigs, Digital & Whistle-Blowing
Online Spin, Kendall Allen - Monday, October 25, 2010
Any story that involves disguises -- wigs, dyed hair, knit caps ...
- No Cry For The Little Guy
Online Spin, Kendall Allen - Monday, October 18, 2010
Marketers, especially those digitally inclined, have tended to view the local small-busine ...
- Accidentally Messing Up Your Brand
Online Spin, Kendall Allen - Monday, October 11, 2010
We often talk about how nimble digital is, how swiftly it c ...
- An Old Love Comes To Town On A Rainy Day
Online Spin, Kendall Allen - Monday, October 4, 2010
On a high level, Advertising with a capital A has a differe ...
- Riffing Off The Familiar
Online Spin, Kendall Allen - Monday, September 27, 2010
Most of us have accepted that our media environment is in ...
- Sparking The Industry
Online Spin, Kendall Allen - Monday, September 20, 2010
On personal levels, many things fuel the dynamism of life: by wh ...
- Your Consumer Is As Your Consumer Does
Online Spin, Kendall Allen - Monday, September 13, 2010
We've all been subjected to the "fans and friends" outburst -- wheth ...
- Smart And Crazy: The Double-Life Of Digital Marketers
Online Spin, Kendall Allen - Monday, August 30, 2010
One of the weird truths in today's marketing environment is that, ...
- The Lessons Of A Bad Conversation
Online Spin, Kendall Allen - Monday, August 23, 2010
One of the trendiest refrains in social marketing today is the comma ...
- Never Cancel Lunch
Online Spin, Kendall Allen - Monday, August 16, 2010
During those times when you can barely handle another "Will I s ...
- I Was Told There'd Be No Math
Online Spin, Kendall Allen - Monday, August 9, 2010
In surveying several burgeoning areas of our industry -- including the emergen ...
- The Good Ghosts Of Digital
Online Spin, Kendall Allen - Monday, August 2, 2010
Ghosts are something I think about a lot. Especially when I trav ...
- The Misbehaviors Of Digital Dependence
Online Spin, Kendall Allen - Monday, July 26, 2010
I've found myself thinking lately about all the small ways we, ev ...
- How The Web Made Journalism A Sinner
Online Spin, Kendall Allen - Monday, July 19, 2010
Have you ever thought of journalism as an inconsolable sinner? Have y ...
- The Pitfalls of Ad Hoc Digital
Online Spin, Kendall Allen - Monday, July 12, 2010
When it comes to digital, there's an unfortunate conversation that still go ...
- The Advisory Board Gets Personal
Online Spin, Kendall Allen - Monday, June 28, 2010
Advisory boards, directly or indirectly, are part of our business lives. The ...
- Welcome Signs of Aging
Online Spin, Kendall Allen - Monday, June 21, 2010
Depending on how we interpret and tally the notches on our be ...
- Client Services In The Raw
Online Spin, Kendall Allen - Monday, June 14, 2010
This week's column simply celebrates a single thought I heard at t ...
- The Truth Or Dare Of Transparency
Online Spin, Kendall Allen - Monday, June 7, 2010
Has it dawned on you that the long-hailed total accountability of digita ...
- Is The Media Career Path An Outdated Idea?
Online Spin, Kendall Allen - Monday, May 24, 2010
Even discussing the concept of "career path" used to be a mu ...
- The Velocity Of Engagement
Online Spin, Kendall Allen - Monday, May 17, 2010
During a recent session on demand-side platforms (DSPs) I found myself extendi ...
- Spoon-Fed Relevance: Whose Job Is Context?
Online Spin, Kendall Allen - Monday, May 10, 2010
"How much better would we all be if we read for informatio ...