- Amazon Cagey About Spike In Advertising, Future Plans
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 29, 2016
Hidden in Amazon's first-quarter 2016 earnings call, Brian Olsavsky, SVP and C ...
- Search On Microsoft Cortana Blocked To Google, Firefox
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 29, 2016
Microsoft closed the door on third-party searches through Cortana, its digital assistan ...
- Motorola's Rick Osterloh To Run Google's New Hardware Division
Around the Net in Search Marketing, Laurie Sullivan - Friday, April 29, 2016
Rick Osterloh -- the former president of Motorola, who left Lenovo last mon ...
- Google Patent For Wireless Device To Improve Your Vision
Around the Net in Search Marketing, Laurie Sullivan - Friday, April 29, 2016
Forget laser surgery -- Forbes points to a Google patent for ...
- IAB Releases LEAN Roadmap
Around the Net in Search Marketing, Laurie Sullivan - Friday, April 29, 2016
Taking a queue from lean manufacturing principals, the Interactive Advertising Bureau h ...
- Google Rolls Out Two Ad Types For AdSense On Mobile
Around the Net in Search Marketing, Laurie Sullivan - Friday, April 29, 2016
Google has introduces two ad types for mobile AdSense publishers. The forma ...
- At Google, Artificial Intelligence To Drive Computing, Search And Mobile
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 28, 2016
Sundar Pichai, Google CEO, outlined a world where artificial intelligence (AI) becom ...
- Google Image, Text Ads See More Click-Throughs, Higher Costs
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 28, 2016
Retailers may see higher costs for image and text-based ads running acro ...
- Consumer Obsessions Become Next Marketing Intent Signal
SearchBlog, Laurie Sullivan - Friday, April 29, 2016
Embrace customer obsessions. That's the word from a recently published Forrester Resear ...
- Amazon Gaining Search Share In U.K., Search Engines Remain More Important
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 28, 2016
Search engines remain the most popular source in the U.K. when looki ...
- How Amazon Ranks Results
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 28, 2016
With 480 million products available to purchase on Amazon's U.S. marketplace, so ...
- Adobe Sets Triggers For Programmatic Messages
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 27, 2016
Adobe will release a remarketing tool Thursday that automatically triggers an emai ...
- Jack Of Trades, Search Expert In All
SearchBlog, Laurie Sullivan - Thursday, April 28, 2016
Some 51% of the 200 U.S. marketing executives at companies generating mo ...
- Carrefour Media Uses LiveRamp To Create A Connected World
Data and Targeting Insider, Laurie Sullivan - Tuesday, April 26, 2016
Carrefour Media has partnered with LiveRamp, an Acxiom company, to onboard da ...
- Tennessee Campaign Uses Data, Video Clips To Personalize Real-Time Ads
MediaDailyNews, Laurie Sullivan - Tuesday, April 26, 2016
The Tennessee Department of Tourist Development worked with global marketing agency V ...
- Yahoo Makes Agreement With Starboard, Rotates Board Members
MediaDailyNews, Laurie Sullivan - Wednesday, April 27, 2016
Yahoo announced Wednesday that it has reached an agreement with Starboard Val ...
- Why Chris Copeland Left GroupM For Yieldbot
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 26, 2016
While Chris Copeland spent a combined eight years at GroupM Next servi ...
- Mother's Day Searches For A Kiss And A Hug
SearchBlog, Laurie Sullivan - Wednesday, April 27, 2016
While a hug and a kiss can't be purchased through an ecommer ...
- Google, Ford, Others Form Coalition For Self-Driving Cars
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, April 26, 2016
Google, Ford Motor, Lyft, Uber, and Volvo said Tuesday they will form ...
- Gmail Android Supports Exchange Email
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, April 26, 2016
Google is rolling out support in Gmail on Android for Microsoft Exchan ...
- Programmatic Increases Cost, But Produces Better-Performing Ads
MediaDailyNews, Laurie Sullivan - Monday, April 25, 2016
The rise in programmatic media buying and publishing continues to drive ...
- Google Prepares Marketers For Ad Policy Changes
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 25, 2016
Google will soon require all marketers selling products with a Global Tra ...
- Google AMP Project Lags In Implementation
SearchBlog, Laurie Sullivan - Tuesday, April 26, 2016
Google Accelerated Mobile Pages -- a collaborative open-source project between dozens ...
- Alphabet's Traffic Acquisition Costs Making Analyst Nervous
Around the Net in Search Marketing, Laurie Sullivan - Monday, April 25, 2016
Traffic Acquisition Costs (TAC) -- payments to other Web sites -- rose 13.24% to $3 ...
- Baidu's Self-Driving Car R&D Center Opens In Silicon Valley With Tesla Engineer
Around the Net in Search Marketing, Laurie Sullivan - Monday, April 25, 2016
Baidu, China’s largest search engine, announced the launch of a self-driving c ...
- Google Analytics Rolls With Redesigned App
Around the Net in Search Marketing, Laurie Sullivan - Monday, April 25, 2016
Since data is quickly becoming one of the more important pieces ...
- Gfk MRI Builds Political Ad Targeting Data Segments
Data and Targeting Insider, Laurie Sullivan - Monday, April 25, 2016
GfK MRI has partnered with data management platforms (DMPs) to develop ...
- Google Paid Search Positions No. 1, No. 4 Show Most Promising Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 22, 2016
Advertisers might find the cost per click (CPC) for paid search a ...
- Google, Microsoft Financials Push Heavy Into Cloud Services
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 22, 2016
Google and Microsoft will rely heavily on revenue from their respective clo ...
- Vulnerabilities Through Voice Search, Chat Bots, And IoT Devices Require Greater Focus
SearchBlog, Laurie Sullivan - Monday, April 25, 2016
Voice search and chat bots have become amazing tools for advertisers. Y ...