- Jones Soda Gets Rights To Pharma Gaba Via Japanese Pact
Marketing Daily, Nina Lentini - Thursday, June 28, 2007
[Beverages] In Japan, the most popular applications of the ingredient include u ...
- NYC's Fast Food Eateries Balk At Calorie Posting Law
Marketing Daily, Nina Lentini - Wednesday, June 27, 2007
[Restaurants] The city wants consumers to see exactly how many calories they' ...
- Unilever Leverages Consumer Obsession With Celebrity Gossip
Marketing Daily, Nina Lentini - Thursday, June 14, 2007
[Food] The world's largest consumer products company has created an integrated campai ...
- Fabio Stars In Unilever Brand Webisodes
Online Media Daily, Nina Lentini - Thursday, June 14, 2007
Unilever launched a "Sprays in the City" Webisode series yesterday for i ...
- Alka-Seltzer Offers A Chance To Sin And Be Forgiven
Marketing Daily, Nina Lentini - Wednesday, June 13, 2007
[Healthcare] The Bayer HealthCare products is sponsoring a sweepstakes that will ta ...
- Anheuser To Distribute Vermont Vodka Made From Maple Syrup
Marketing Daily, Nina Lentini - Tuesday, June 12, 2007
[Beverages] Steve Johnson, who handles marketing for Vermont Spirits, says of futu ...
- Coke, Campbell In Distribution Deal For V8 Line Of Juices
Marketing Daily, Nina Lentini - Friday, June 8, 2007
[Beverages] Coke is on a roll with its latest deal to bri ...
- Tyson Foods Aims $70 Million Campaign At Guilty Moms
Marketing Daily, Nina Lentini - Thursday, June 7, 2007
[Food] The plan is to start with fresh chicken promotions and mov ...
- Friendly's Targets Young Adults With Online 'iScream' Promo
Marketing Daily, Nina Lentini - Tuesday, June 5, 2007
[Restaurants] Marketing manager Hope McManus says the company will use taglines referri ...
- California Wine Wages New Campaign In 'Secession' Attempt
Marketing Daily, Nina Lentini - Monday, June 4, 2007
[Beverages] The idea behind the campaign is that California winegrape growers a ...
- Kraft, UPS, FedEx Tops In Reputation Among U.S. Consumers
Marketing Daily, Nina Lentini - Friday, June 1, 2007
[Research] In general, U.S. business fares poorly among the world's companies, accordi ...