- Kodak CMO Makes Hay While 'Celebrity Appearance' Shines
Marketing Daily, Nina Lentini - Monday, March 31, 2008
[Electronics] On Thursday night, Jeff Hayzlett went virtually nose to nose wi ...
- True Religion Brand Puts $2M Into Awareness Campaign
Marketing Daily, Nina Lentini - Thursday, March 27, 2008
[Retail] The effort is the company's first significant marketing investment, according ...
- At OMMA: Esurance Finds Fame In Another Medium: TV
Marketing Daily, Nina Lentini - Tuesday, March 18, 2008
[Strategy] "Consumers equate a company's size to whether they see you ...
- Madonna's New Single To Debut In New Sunsilk Ad
Marketing Daily, Nina Lentini - Monday, March 17, 2008
[Packaged Goods] The pop artist and superstar originally appeared in the fir ...
- Will Spitzer Scandal Take The Love Out Of New York?
Marketing Daily, Nina Lentini - Wednesday, March 12, 2008
[Tourism] "Usually, tourism can be affected by all the attention on t ...
- McDonald's Is On Fire, February Sales Results Show
Marketing Daily, Nina Lentini - Tuesday, March 11, 2008
[Restaurants] How does McDonald's keep besting itself? "By getting the basics right ...
- Sobieski Vodka To See Name In Lights At N.Y. Landmarks
Marketing Daily, Nina Lentini - Monday, March 10, 2008
[Spirits] Sobieski, which is imported by Imperial Brands of Palm Beach Garden ...
- Domino's Plans No Marketing Changes, Despite Cuts
Marketing Daily, Nina Lentini - Thursday, March 6, 2008
[Restaurants] Jenny Fouracre, a spokesperson for the Ann Arbor, Mich.-based chain, sa ...
- Vaseline, Dove And Kellogg Named Global Effie Winners
Marketing Daily, Nina Lentini - Monday, March 3, 2008
[Awards] "Unilever and Kellogg's, top winners in past Effie competitions, know wh ...