- Warren Takes Aim At Financial Product 'Tricks And Traps'
Around the Net In Brand Marketing, Nina Lentini - Friday, September 17, 2010
As she accepted the job of setting up a consumer financial protecti ...
- SABMiller Execs The World Over Told To Focus On Sales, Marketing
Around the Net In Brand Marketing, Nina Lentini - Friday, September 17, 2010
At a London conference this week, beer giant SABMiller PLC announced ...
- Liberty Mutual Pledges $1 Million For Penalty-Free College Football Game
Around the Net In Brand Marketing, Nina Lentini - Friday, September 17, 2010
A major player on the college football scene with its Liberty Mutu ...
- PureCircle Campaign Aims To Raise Stevia Labeling Awareness
Around the Net In Brand Marketing, Nina Lentini - Friday, September 17, 2010
The world's largest supplier of stevia sweetener, PureCircle has introduced a campai ...
- Redbox Inks More Deals
Around the Net In Brand Marketing, Nina Lentini - Friday, September 17, 2010
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- Ford's Farley Sees Gold In Them There Overseas Hills
Around the Net In Brand Marketing, Nina Lentini - Thursday, September 16, 2010
Is Ford grooming Jim Farley to succeed president and CEO Alan Mulall ...
- Sony PlayStation Move Steps Into Wii Territory
Around the Net In Brand Marketing, Nina Lentini - Thursday, September 16, 2010
In an obvious jab at the upcoming Kinect for Xbox 360 hands-fr ...
- Toyota Looking For Sales to Double With Redesigned Scion TC
Around the Net In Brand Marketing, Nina Lentini - Thursday, September 16, 2010
Toyota expects its redesigned Scion tC coupe to double sales and breat ...
- KFC Branded Fire Hydrants Could Be a Wing-Wing Situation for Buffalo
Around the Net In Brand Marketing, Nina Lentini - Thursday, September 16, 2010
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- RIM Duels With Droid
Around the Net In Brand Marketing, Nina Lentini - Thursday, September 16, 2010
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- Pepsi Is Back In The Big Game
Around the Net In Brand Marketing, Nina Lentini - Wednesday, September 15, 2010
After a year off, beverage giant Pepsi will be back in t ...
- McDonald's Is Target Of Ad Linking It To Heart Disease
Around the Net In Brand Marketing, Nina Lentini - Wednesday, September 15, 2010
Julie Jargon reports that a TV ad is set to air tod ...
- Hotels Throw Promotional Offers At Loyal Guests
Around the Net In Brand Marketing, Nina Lentini - Wednesday, September 15, 2010
Free nights and up to triple bonus points are being offered ...
- Zappos Thrives On Being Eccentric
Around the Net In Brand Marketing, Nina Lentini - Wednesday, September 15, 2010
When Dick Richards noticed a link buried in a list on t ...
- Heineken Seeks New CMO
Around the Net In Brand Marketing, Nina Lentini - Wednesday, September 15, 2010
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- High Fructose Corn Syrup Wants A Sweeter Name
Around the Net In Brand Marketing, Nina Lentini - Wednesday, September 15, 2010
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- Double Standard In Ads For Sexual Arousal Aids
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
So it's okay to talk about four-hour-long penile erections during family ...
- Newman's Own Lets Food 'Speak for Itself'
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
In its first major effort since the death of its namesake ...
- The Gap's Holiday Effort To Include Foursquare Founders
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
For the upcoming holiday season, Gap is prepping a campaign that involv ...
- Packaged Food Manufacturers Rethink School Lunch
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
Emily Bryson York reports that the demand for convenient packaged food th ...
- Ritz Carlton Bows To Recession, Adds Rewards
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
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- Gene Case, Who Marketed After-Shave And Politicians, Dies at 72
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
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- Ikea Turns Focus To Families With New Campaign
Around the Net In Brand Marketing, Nina Lentini - Monday, September 13, 2010
Looking to change its image as a supplier of furniture to colle ...
- Pharma Better Off Reviving The Dying 30-Second Spot
Around the Net In Brand Marketing, Nina Lentini - Monday, September 13, 2010
Jack Neff writes that private label is eroding the market share ...
- Musselman's Likens Apple-growing To Child-rearing In New Effort
Around the Net In Brand Marketing, Nina Lentini - Monday, September 13, 2010
In a new marketing effort this week, Musselman's is playing the emoti ...
- Syms, Filene's To Open Combo On Fifth
Around the Net In Brand Marketing, Nina Lentini - Monday, September 13, 2010
A corporate couple for just a year, Syms and Filene's are planni ...
- Hertz Lifts Dollar Thrifty Offer To $1.56 Billion, Outbids Avis
Around the Net In Brand Marketing, Nina Lentini - Monday, September 13, 2010
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- Drive-Through Menu Change Causes Stir For Starbucks
Around the Net In Brand Marketing, Nina Lentini - Monday, September 13, 2010
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- Burger King Taps 40-Year-Old For 'Brazilian Makeover'
Around the Net In Brand Marketing, Nina Lentini - Friday, September 10, 2010
How we wish someone could keep the trains running on time he ...
- Procter & Gamble Gets Mo Macho With Old Spice Spot
Around the Net In Brand Marketing, Nina Lentini - Friday, September 10, 2010
Barry Janoff tells us that Old Spice is upping the macho fact ...