- Consumers May Be Mulling Ractopamine When They Buy Pork
Around the Net In Brand Marketing, Nina Lentini - Friday, August 14, 2015
"Produced without the use of ractopamine" is a marketing idea from Dav ...
- Kraft Heinz Lays Off Workers, Heralding New Era
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 13, 2015
Kraft Heinz on Wednesday laid off 700 workers at Kraft's corporate headquarte ...
- General Mills' Wheaties Creates Wheat Beer
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 13, 2015
Wheaties is wheat cereal. Hefeweizen is wheat beer. Now, General Mills h ...
- Dr Pepper Snapple Buys 12% Stake In BodyArmor
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 13, 2015
Plano-based Dr Snapple Group Inc. (NYSE: DPS) is buying an 11.7% sta ...
- Women Looking Forward To Libido Rx Approval
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 13, 2015
As many as four-in-five women would be willing to take a dai ...
- GoDaddy Steps Back From Super Bowl Raunch
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 13, 2015
GoDaddy, the domain-name company that made its name and turned a f ...
- Jaguar Sets Sights On Slovakia
Around the Net In Brand Marketing, Nina Lentini - Wednesday, August 12, 2015
Jaguar Land Rover, which some expected to set up a new assemb ...
- BMW Examines Alphabet Trademark Issue
Around the Net In Brand Marketing, Nina Lentini - Wednesday, August 12, 2015
BMW is looking into whether Google infringed any trademark rights after t ...
- Romano's Macaroni Grill Builds On Midday Traffic
Around the Net In Brand Marketing, Nina Lentini - Wednesday, August 12, 2015
Romano's Macaroni Grill is rolling out brunch on weekends at its 1 ...
- Q&A: Microsoft Enhances NFL Alliance
Around the Net In Brand Marketing, Nina Lentini - Wednesday, August 12, 2015
Microsoft was built on technology, but it can also get up clo ...
- Johnson & Johnson Ramps Up Digital In China
Around the Net In Brand Marketing, Nina Lentini - Wednesday, August 12, 2015
"We have to be faster and speed up our process to f ...
- Is An Earthquake Coming? There's An App For That
Around the Net In Brand Marketing, Nina Lentini - Tuesday, August 11, 2015
The Zizmos warning system relies on mobile technology and a sensor wi ...
- NFL Sunday Ticket Offers College Kids Discount
Around the Net In Brand Marketing, Nina Lentini - Tuesday, August 11, 2015
Students can get the satellite TV provider's programming package that includes a ...
- Facebook Finds We Don't Really LOL
Around the Net In Brand Marketing, Nina Lentini - Tuesday, August 11, 2015
Intrigued by an article in "The New Yorker," Facebook decided to po ...
- Q&A: At Dick's, Why Making Sports Matter Goes Beyond The Game
Around the Net In Brand Marketing, Nina Lentini - Tuesday, August 11, 2015
Ryan Eckel, vp/brand marketing for Dick's Sporting Goods, reveals in this Q& ...
- ANA Helps Insure Against Patent Trolls
Around the Net In Brand Marketing, Nina Lentini - Tuesday, August 11, 2015
Working with Scottsdale Insurance Co., part of Nationwide, the ad trade organizati ...
- Target Gives Images In 'Vogue' A Makeover
Around the Net In Brand Marketing, Nina Lentini - Monday, August 10, 2015
In an ad campaign running in the September issue of "Vogue," t ...
- Menus Getting Shorter At Quick-serve Restaurants
Around the Net In Brand Marketing, Nina Lentini - Monday, August 10, 2015
By 2013, Burger King's sales were falling. The company tried a differe ...
- Two Manly Men In Bromance For Old Spice
Around the Net In Brand Marketing, Nina Lentini - Monday, August 10, 2015
For years, the deodorant maker has built its wacky brand universe arou ...
- Coca-Cola Backs Science-based Obesity Battle
Around the Net In Brand Marketing, Nina Lentini - Monday, August 10, 2015
The beverage giant has teamed up with influential scientists who are advanci ...
- Menchie's Opens In San Jose, Calif., Airport
Around the Net In Brand Marketing, Nina Lentini - Monday, August 10, 2015
Menchie's celebrates the grand opening of its first airport location, offering servin ...
- Old Spice Pits Crews Vs. Mustafa During NFL Season
Around the Net In Brand Marketing, Nina Lentini - Friday, August 7, 2015
Procter & Gamble, an official NFL partner, will hit the coming seas ...
- In Frankfurt, Mazda To Preview New Crossover
Around the Net In Brand Marketing, Nina Lentini - Friday, August 7, 2015
Mazda Motor Corp. will unveil an SUV/crossover concept at next month's Frankfu ...
- Jack In The Box To Use LTOs Only 'As Gravy'
Around the Net In Brand Marketing, Nina Lentini - Friday, August 7, 2015
The headline Jack in the Box Chairman-CEO Lenny Comma offered during Thursday ...
- #ILookLikeAnEngineer To Get Own Ad Campaign
Around the Net In Brand Marketing, Nina Lentini - Friday, August 7, 2015
The hashtag was started by platform engineer Isis Wenger who says s ...
- Sarcastic Hefty Ad Spotlights Teachers' Lack Of Supplies
Around the Net In Brand Marketing, Nina Lentini - Friday, August 7, 2015
Trash bag company Hefty and Havas Worldwide Chicago tackle a big issue-o ...
- Arby's Is Gonna Miss Jon Stewart, Doesn't Know Why
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 6, 2015
Jon Stewart has spent countless moments on "The Daily Show" picking ...
- NBC, USOC, Marketers Activate For '16 Olympics
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 6, 2015
The Summer Olympics are one year away, scheduled to start on Au ...
- Super Bowl Ads Asking $5 Million
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 6, 2015
Super Bowl ads are oftentimes more talked about than the actual ga ...
- Target Testing Beacons In More Stores
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 6, 2015
The retailer announced it is testing beacons at 50 stores nationwide, includi ...