- No Fooling, Progressive Insurance Has Your Back Today
Marketing Daily, Nina Lentini - Thursday, March 31, 2016
"We flipped April Fools on its head," says Bruce Perlman, director ...
- Coke To Teach World To Sing Via Cans
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
In the next phase of its "Share a Coke" campaign, the co ...
- D.C. Judge Says MetLife Is Not Too Big To Fail
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
A federal judge has sided with MetLife that it is not ...
- Foxconn, Sharp Finalize $3.5 Billion Deal
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
On Wednesday, Foxconn said it had struck a deal to acquire contr ...
- Chipotle Looking To Open Burger Chain
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
Taco and burrito maker Chipotle Mexican Grill Inc. is developing a n ...
- Samsung Faces Lawsuit By Pele Over Ad
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
Pele's $30 million lawsuit contends that Samsung knowingly used a man w ...
- Jason Statham Hams It Up For LG's G5
Marketing Daily, Nina Lentini - Wednesday, March 30, 2016
The British actor, who starred in "The Transporter" and "The Expendables" serie ...
- Holiday Inn Express Rebooks Rob Riggle For Funny Ads
Marketing Daily, Nina Lentini - Wednesday, March 30, 2016
Launched on Wednesday, the campaign is a series of humorous, never-before-seen campai ...
- Consumption Of Soda Is Lowest Since 1985
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
Slumping demand for diet sodas sold by PepsiCo and Coca Cola propell ...
- Pepsi Offers Dumbbell For Those Working Out
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
Pepsi is tapping into its healthier side-sort of, maybe-by transforming its two-lit ...
- 'Consumer Reports' Lists Loser Car Brands
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
There's no shortage of worthy new cars for buyers' consideration, but figuri ...
- A Latte Love Is Growing In China
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
China's embrace of latte art is a clear sign that its possib ...
- ESports Expected to Be $2B Business In Three Years
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
A new study from NewZoo, and a separate one from SuperData, confi ...
- Pfizer On Top Of Brands Meeting Healthcare Needs
Marketing Daily, Nina Lentini - Wednesday, March 30, 2016
Looking to the future, healthcare professionals desire a commitment to innovative healthca ...
- March Car Sales Up 8%, Highest In Decade
Marketing Daily, Nina Lentini - Tuesday, March 29, 2016
Fiat Chrysler could have the best month, with double-digit growth expected ...
- Honda Steps Up Civic Launch With Driving Shoe
Marketing Daily, Nina Lentini - Tuesday, March 29, 2016
The collaboration developed the driving shoe to reflect the vehicle's design througho ...
- Aldi Moves In On Walmart's, Trader Joe's Turf
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 29, 2016
Add Aldi to Walmart's list of growth challenges. Already a force ...
- GM, Ford Expect To Thrive During Downturn
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 29, 2016
Seven years after Detroit's auto industry nearly collapsed, officials at the t ...
- For CVS, Tobacco Ban Just Beginning Of Game Change
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 29, 2016
Earlier this month, CVS revealed its latest initiative to combat tobacco addicti ...
- Delivery Drone Trial Taking Place In Walmart's Arkansas
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 29, 2016
A major experiment is set to begin soon on the campus ...
- Burger King Cooks Up Angriest Whopper
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 29, 2016
Burger King reheated some past ideas to cook up the new Angrie ...
- Pet Owners Increasingly Ask, 'Who Left The Grain Out?'
Marketing Daily, Nina Lentini - Monday, March 28, 2016
In the past year, there have been several notable grain-free pet fo ...
- Life Insurance Companies Lighten Up Marketing
Around the Net In Brand Marketing, Nina Lentini - Monday, March 28, 2016
Life insurance is optional, and most people do not think about buyi ...
- Air France Delays Campaign After Brussels Attacks
Around the Net In Brand Marketing, Nina Lentini - Monday, March 28, 2016
Air France was supposed to launch a new ad campaign on Mar ...
- Bill Winter, Man Behind 'Uncola' Campaign, Dies At 95
Around the Net In Brand Marketing, Nina Lentini - Monday, March 28, 2016
Bill Winter, a former Seven-Up Company executive who led marketing as t ...
- VW Brass To Face Angry U.S. Retailers
Around the Net In Brand Marketing, Nina Lentini - Monday, March 28, 2016
The next chapter in Volkswagen's American story may have a lot ...
- Colt 45 Resurrects Billy Dee Williams As Spokesman
Around the Net In Brand Marketing, Nina Lentini - Monday, March 28, 2016
Colt 45 is targeting its glory days with the return of i ...
- Visa Inks Deal With U.S.-China Tourism Year
Marketing Daily, Nina Lentini - Saturday, March 26, 2016
One campaign will have U.S. financial institutions promoting "Beautiful China." Another wi ...
- N.Y.'s Blade Partners With Uber For Coachella
Around the Net In Brand Marketing, Nina Lentini - Friday, March 25, 2016
The short-haul helicopter service run by former Warner Music executive Rob Wiesenth ...
- American Apparel, Postmates Deliver Within An Hour
Around the Net In Brand Marketing, Nina Lentini - Friday, March 25, 2016
American Apparel announced a partnership with on-demand delivery company Postmates earlier th ...