- BT: Variation Is The Key
Data and Targeting Insider, Phil Leggiere - Wednesday, November 28, 2007
Truly personalized, one-to-one marketing is the ultimate destination, the holy grail, towa ...
- Video: Targeting The Learning Curve
Data and Targeting Insider, Phil Leggiere - Wednesday, November 21, 2007
In these still early days of online video, targeting remains more tri ...
- Bringing ISPs Into The Behavioral Mix
Data and Targeting Insider, Phil Leggiere - Wednesday, November 14, 2007
Once the vital center of the Internet eco-system, Internet Service Providers a ...
- Toward Transparency: Taking BT Outside The (Black) Box
Data and Targeting Insider, Phil Leggiere - Wednesday, November 7, 2007
In the past two years ad networks have finally gotten on t ...