- Targeting Feeds
Data and Targeting Insider, Phil Leggiere - Wednesday, April 30, 2008
Advertising money has long been guided by the adage of going ...
- Predictive BT
Data and Targeting Insider, Phil Leggiere - Wednesday, April 23, 2008
Online marketers often like to think of themselves of themselves as pionee ...
- Making Video Personal
Data and Targeting Insider, Phil Leggiere - Wednesday, April 16, 2008
Online marketers have made Herculean efforts to better understand the distinct a ...
- Targeting Beyond Transactional Behaviors
Data and Targeting Insider, Phil Leggiere - Wednesday, April 9, 2008
Serious brands, most marketers well know, cannot be built, nurtured or sustain ...
- Letting Consumers Do The Targeting
Data and Targeting Insider, Phil Leggiere - Wednesday, April 2, 2008
It took the human race millennia to realize the earth wasn't t ...