- YouTube Foregoing Millions In Bet to Become Video Ad Gatekeeper
Video Insider, Ashkan Karbasfrooshan - Monday, December 27, 2010
There has been some discussion recently about the decline in importance ...
- Forecast: Trends That Will Shape Online Video
Video Insider, Ashkan Karbasfrooshan - Monday, December 13, 2010
Last week, my counterpart at DBG, Chris Young, wrote about the sev ...
- How Video Producers Can Create Scarcity And Add Value To Content
Video Insider, Ashkan Karbasfrooshan - Monday, November 29, 2010
In my last post, I looked at scarcity with regard to tradition ...
- Content Scarcity
Video Insider, Ashkan Karbasfrooshan - Monday, November 15, 2010
Despite an accelerated shift towards online advertising spending, most traditional media compani ...
- Will Video Help Portals Restore Old Glory?
Video Insider, Ashkan Karbasfrooshan - Monday, November 1, 2010
Content, commerce, community: the 3 Cs that served as the foundation ...
- Will Print's Fate Repeat Itself In Television?
Video Insider, Ashkan Karbasfrooshan - Monday, October 18, 2010
Instant coffee didn't kill the selling of regular coffee; no argument her ...
- Online Video's Bottleneck Can Be Addressed By Balancing Speed With Size
Video Insider, Ashkan Karbasfrooshan - Monday, October 4, 2010
In general, traditional media possess size but lack speed; start-ups possess spe ...
- Yahoo's Road To $10B In Revenues Will Have To Come Through Video
Video Insider, Ashkan Karbasfrooshan - Monday, September 20, 2010
In the past, we've looked at how YouTube can generate more reven ...
- How YouTube Can Make More Money For Partners And Google
Video Insider, Ashkan Karbasfrooshan - Wednesday, September 8, 2010
YouTube's main problem remains the massive supply of inventory that pummels sale-throu ...
- Are Publishers Doomed to Fail in Age of Video Content?
Video Insider, Ashkan Karbasfrooshan - Monday, August 23, 2010
hy did Blockbuster fail against Netflix? Why did Barnes & Noble stumb ...
- Will The Empire (Traditional Media Companies) Strike Back?
Video Insider, Ashkan Karbasfrooshan - Monday, August 9, 2010
Since I'm a new-media entrepreneur producing and distributing online video content, you ...
- Why Ad Rep Firms And Networks Might Start Buying Content Sites
Video Insider, Ashkan Karbasfrooshan - Monday, July 26, 2010
It's inevitable that we see some consolidation in the video content a ...
- How You Can Make Money From Video Content
Video Insider, Ashkan Karbasfrooshan - Monday, July 12, 2010
One of the most frequently asked questions I get comes from fell ...
- What YouTube's and MySpace's TV Lessons Can Teach Facebook About Online Video
Video Insider, Ashkan Karbasfrooshan - Monday, June 28, 2010
Last week, Facebook's CEO Mark Zuckerberg admitted that over the past f ...
- The Oncoming Consolidation In Online Video
Video Insider, Ashkan Karbasfrooshan - Monday, June 14, 2010
The past five years saw a wave of investment in all typ ...
- Success In Online Video Requires Balance In Many Forms
Video Insider, Ashkan Karbasfrooshan - Wednesday, June 2, 2010
Some time ago, I examined how successful online marketing requires some ki ...
- Online Advertising Will Boom When Video Ads Replace Display Ads
Video Insider, Ashkan Karbasfrooshan - Monday, May 17, 2010
A couple of years ago, I was chatting with an executive ...
- Trad Media Firms' Foray Into Digital Video: Those Who Want To, Can't -- And Those Who Can, Won't
Video Insider, Ashkan Karbasfrooshan - Wednesday, May 5, 2010
Back in May 2007, CBS acquired comedy video site Wallstrip. Soon afterwar ...
- Why Online Video Fails To Meet Its Lofty Expectations
Video Insider, Ashkan Karbasfrooshan - Wednesday, April 21, 2010
With television advertising being a $70 billion market and total online advertisi ...
- Are All Video Streams Created Equal?
Video Insider, Ashkan Karbasfrooshan - Wednesday, April 7, 2010
Last week, Brightroll's CEO Tod Sacerdoti touched on the "Syndicated Video Bla ...
- Who's The Real Competition For New-Media Content Producers?
Video Insider, Ashkan Karbasfrooshan - Monday, March 22, 2010
If you're reading this, you're probably a big proponent of online vide ...
- Mistakes We Make As Video Ad Salespeople
Video Insider, Ashkan Karbasfrooshan - Monday, March 8, 2010
Online video advertising faces its own set of challenges, including audience fragmentatio ...
- Is Producing Professional Video Content A Smart Strategy?
Video Insider, Ashkan Karbasfrooshan - Wednesday, February 17, 2010
As an online video content producer, the first question I was ask ...
- Will Online Video's Ad Revenue Ever Surpass Search Advertising's ?
Video Insider, Ashkan Karbasfrooshan - Wednesday, February 3, 2010
Ever since Google launched text ads and adopted the pay-per-click model, sear ...