SARAH MAHONEY
Sarah Mahoney covers the retail industry for MediaPost's "Marketing Daily." She also is a contributing editor for "Parents" and "Prevention." Her work appears regularly in such publications as "AARP The Magazine," "Family Circle" and "Good Housekeeping."
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Marketing Daily
Q&A: Lowe's Campaign Targets New DIY Attitudes Sept. 30, 2011, 11:15 a.m. -
Marketing Daily
Yoplait, Lauder, Macy's, Kohl's Expand Pinkthink Sept. 30, 2011, 3:59 p.m. -
Marketing Daily
The New Consumer: '30% Off Is The New 20%' Sept. 28, 2011, 4:36 p.m. -
Marketing Daily
Halloween Happenings At 10-Year High Sept. 28, 2011, 8 a.m. -
Marketing Daily
Deloitte: Holiday Shoppers May Defy Economy Sept. 27, 2011, 12:53 p.m. -
Raw
The New Consumer: "30% Off Is The New 20%" Sept. 28, 2011, 4:37 p.m. -
Marketing Daily
Q&A: Under Armour Woos Gen Y Women Sept. 26, 2011, 4:40 p.m. -
Raw
Deloitte: Consumers May Defy Economy This Christmas Sept. 27, 2011, 11:33 a.m. -
Marketing Daily
Study: Make Way For Winter Holiday Markdowns Sept. 23, 2011, 2:31 p.m. -
Marketing Daily
Elmo's Tambourine Rocks Toys R Us Hot List Sept. 22, 2011, 4:32 p.m. -
Marketing Daily
Forecast: Expect Holiday Ho-Hos To Be Only So-So Sept. 21, 2011, 5:08 p.m. -
Raw
Nike Readies LeBron 9 Sept. 22, 2011, 5:19 p.m. -
Marketing Daily
Van Heusen, GQ, ESPN Ask Men To Step Up Their Style Sept. 20, 2011, 5:13 p.m. -
Raw
Forecast: Expect Holiday Ho-Hos To Be Only So-So Sept. 21, 2011, 3:55 p.m. -
Marketing Daily
New Owners Prep Marketing For VO5 Sept. 19, 2011, 5:35 p.m. -
Raw
Van Heusen, GQ, ESPN Ask Men To Step Up Their Style Game Sept. 20, 2011, 12:01 p.m. -
Raw
Color Update: For Spring, Think Brights And Naturals Sept. 20, 2011, 11:25 a.m. -
Marketing Daily
L.L. Bean Rolls Out New Ad Campaign Sept. 16, 2011, 2:16 p.m. -
Raw
Bankrate: Consumers Suck In Spending Sept. 19, 2011, 11:06 a.m. -
Marketing Daily
From Gen Y To Seniors, Luxury Fashion Spend Rises Sept. 15, 2011, 8:37 a.m. -
Marketing Daily
With Mega Coupons, Whole Foods Goes On Offensive Sept. 14, 2011, 2:35 p.m. -
Marketing Daily
Q&A: Retailers, Relax. It Will Be A Decent Holiday Sept. 13, 2011, 9:13 a.m. -
Raw
With Mega Coupon, Whole Foods Goes On Price Offensive Sept. 14, 2011, 1:08 p.m. -
Marketing Daily
Nike Auctions Off Marty McFly Shoes For Parkinson's Sept. 12, 2011, 1:12 p.m. -
Marketing Daily
Lane Bryant Launches Fashion Genuis Search Sept. 12, 2011, 1:10 p.m. -
Raw
Nike Auctions Off Marty McFly Shoes For Parkinson's Sept. 12, 2011, 12:57 p.m. -
Marketing Daily
Women's Anxiety At 'Unprecedented' Levels Sept. 8, 2011, 3:59 p.m. -
Marketing Daily
QB Tom Brady Kicks Off Uggs Effort Sept. 8, 2011, 7:17 p.m. -
Marketing Daily
Coldwater Creek Kicks Off First TV Campaign Sept. 7, 2011, 3:54 p.m. -
Marketing Daily
Sears Unleashes Kardashian Kollection Campaign Sept. 7, 2011, 2:23 p.m.
