- By The Numbers: Sony Still Slumps
Gaming Insider, Shankar Gupta - Friday, December 14, 2007
NPD released sales numbers for the month of November yesterday, showing ...
- Game Producer's 'Assassins' Not Cool
Gaming Insider, Shankar Gupta - Friday, November 23, 2007
Over the weekend, I completed "Assassin's Creed," which according to reports ...
- Popcap Drives Conversions, Not Impressions
Gaming Insider, Shankar Gupta - Friday, November 16, 2007
Casual game leader Popcap tested a number of different setups for i ...
- A Mediocre -- But Ultra-Violent -- Game Hogs Media Attention
Gaming Insider, Shankar Gupta - Friday, November 2, 2007
I realize it's a bit meta for media types to talk abo ...
- Superstars Wanted
Gaming Insider, Shankar Gupta - Friday, October 19, 2007
Let's play a little game: Name as many famous game designers ...
- 'Halo 3' Innovates For Machinima Creators
Gaming Insider, Shankar Gupta - Friday, October 5, 2007
"Halo 3"'s launch will probably end up one of the most extensive ...
- 'Lair' Exemplifies Sony's Problems In Console Space
Gaming Insider, Shankar Gupta - Friday, September 21, 2007
"Lair" is a very cool concept for a game (you ride ...
- A Shock To The System: 'Bioshock' Adds Emotional Charge To Gaming
Gaming Insider, Shankar Gupta - Friday, August 31, 2007
One of the big strengths of television as a medium for advertisi ...
- "Halo 2" Does Big Biz, Great Marketing Helps
Gaming Insider, Shankar Gupta - Friday, August 17, 2007
Video game designers know how to engage people better than movie producer ...
- Companies Learn To Choose Virtual Worlds Carefully
Gaming Insider, Shankar Gupta - Friday, August 3, 2007
It's been a while since my half of the Gaming Insider touch ...
- Big Money Gets Behind Casual Games
Gaming Insider, Shankar Gupta - Friday, July 20, 2007
Lots of news for casual games lovers this week. For one, ...
- So Far, Mostly Mediocre Movie Tie-Ins
Gaming Insider, Shankar Gupta - Friday, July 6, 2007
It's been a good summer for movie tie-in games: "Spiderman 3," "Transformers ...
- Abolish The AO Rating
Gaming Insider, Shankar Gupta - Friday, June 22, 2007
The big news this week is the shellacking Rockstar's taking over i ...
- New York Lawmakers: Equating X-Rated Games With Homicide?
Gaming Insider, Shankar Gupta - Friday, June 8, 2007
So, it's looking like by the time the New York State Legislatu ...
- There's No Free Content -- Or Is There?
Gaming Insider, Shankar Gupta - Friday, May 25, 2007
When I was a kid, once you bought a game, your transacti ...
- The Classic Game: Nowhere To 'Play It Again'?
Gaming Insider, Shankar Gupta - Friday, May 4, 2007
While I wrote this column, I was watching my "Casablanca" DVD, a ...
- Will MSN Win IM Advantage Through Gaming?
Gaming Insider, Shankar Gupta - Friday, April 13, 2007
MSN Messenger, Microsoft's instant messaging app, has always played second fiddle ...
- Beyond Second Life
Gaming Insider, Shankar Gupta - Friday, March 30, 2007
Virtual worlds got a lot of love this week, as top exe ...
- Microsoft Unifies Search, Ad Platforms Under Nadella
Online Media Daily, Shankar Gupta - Monday, March 26, 2007
Microsoft unified the development of its search and ad platforms under o ...
- Lessons From OMMA
Gaming Insider, Shankar Gupta - Friday, March 23, 2007
To the relief of all the organizers, the OMMA conference went o ...
- In A First, Yahoo Appoints VP To Fight Click Fraud
Online Media Daily, Shankar Gupta - Friday, March 23, 2007
The man who used to represent Yahoo in its click-fraud litigation ...
- Creator of '1984' Anti-Hillary Ad Outed, Resigns
Online Media Daily, Shankar Gupta - Friday, March 23, 2007
The creator of a YouTube-hosted anti-Hillary Clinton ad mimicking the famous "198 ...
- Google Tests Cost-Per-Action Ads
Online Media Daily, Shankar Gupta - Wednesday, March 21, 2007
Search giant Google has launched another limited beta of pay-per-action advertising--a mod ...
- Search To Drive TV Viewership
Online Media Daily, Shankar Gupta - Tuesday, March 20, 2007
HOLLYWOOD, CA. -- Media companies are increasingly using social media and sear ...
- Prerolls Slammed, But No Alternative Offered
Online Media Daily, Shankar Gupta - Tuesday, March 20, 2007
HOLLYWOOD, CA--Although the online video industry is relatively united on the id ...
- Huffington's Formula For Ad Success: Marry Brand To Site
Online Media Daily, Shankar Gupta - Tuesday, March 20, 2007
HOLLYWOOD, CA -- Writer and HuffingtonPost.com founder Arianna Huffington has definitive ide ...
- Brightcove Partners With Video Analytics Start-Up
Online Media Daily, Shankar Gupta - Monday, March 19, 2007
Internet TV company Brightcove this week is expected to announce a partnersh ...
- KnockedUpMovie.com vs. That Other Site
Show Daily, Shankar Gupta - Monday, March 19, 2007
Funny anecdotes at the Social Media and search panel I just g ...
- Any Questions?
Gaming Insider, Shankar Gupta - Friday, March 16, 2007
It's good to be leaving for OMMA Hollywood this weekend, when we' ...
- Google Stock Strong, Despite Viacom Suit: RBC Capital
Online Media Daily, Shankar Gupta - Friday, March 16, 2007
Despite Viacom's $1 billion lawsuit against it, Google's prospects remain solid ...